“Would you like to be Queen for a Day?!” Host Jack Bailey would bellow out those words before each program, to which the entire audience would reply: “YES!” Four women, each having a sob story to tell, told Bailey why they believed they should be crowned the show’s “Queen.” Usually, each contestant asked for a merchandise prize, such as a washer and dryer. After all four stories were told, the audience determined the winner by applause (determined via the “applause meter”). The winner won her prizes, plus was bedecked in a sable-trimmed red velvet robe and jeweled crown. Interspersed between the contestants’ stories was fashion commentary.